My Greatest Purpose

Stories That Transform and Inspire

News December 5, 2024

1 December 2024 | St. Albans, UK [tedNEWS with Adrian Duré]

In partnership with Hope Media Europe, GAIN Europe has launched My Greatest Purpose, a global Seventh-day Adventist church project exploring life’s purpose. The initiative, presented at GAIN Europe in Budva, Montenegro, includes three documentary series, a narrative film, and an upcoming book, developed over two years by media centres and church entities worldwide.

The project, coordinated by Adrian Duré and supported by the communication departments of the Trans-European (TED) and Inter-European (EUD) Divisions, reflects collaboration across regions. The North American Division (NAD) under Julio Muñoz produced a narrative film, Inner Space, while Norel Iacob was the book editor.

Focusing on Influential Public Figures

Responding to feedback from previous productions, the project spotlights well-known public figures, a first for Adventist media. “We wanted to reach new audiences with positive, hopeful messages,” said Duré. After much persistence, the team secured influential individuals eager to share their transformative stories.

The Documentary Series

1. My Greatest Victory
This series highlights five elite athletes, including Aguska Mnich, a freestyle football legend with three Guinness World Records, who credits God for transforming her life. Nicola Olyslagers, a Paris Olympics standout, shares how the high jump shaped her character, while swimmer Moesha Johnson and others inspire with stories of faith and resilience.

Aguska Mnich, a professional football freestyle, captivates the GAiN audience by briefly demonstrating her skill.

2. My Greatest Venture
This series profiles four innovators, including David Aguilar, known as Hand Solo, who builds prosthetic arms from LEGO for children worldwide, and Dr Rosana Alves, a neuroscientist who overcame humble beginnings to achieve global recognition.

3. My Greatest Decision
Six music artists share how faith reshaped their careers. Kevin Olusola of Grammy-winning Pentatonix reflects on his spiritual journey, and opera singer Irida Dragoti explains how her faith guides her in the competitive world of classical music.

Accessible and Free

Adrian Duré emphasised the importance of sharing untold stories. “All My Greatest Purpose content was launched on 1 December at www.mygreatestpurpose.org in English”, he said. The content will also be available for translation into other languages.

A New Media Platform

Hope Media Europe also unveiled www.jplus.app, a platform dedicated to content on culture, values, and faith. Launching in March 2025, it will offer documentaries, films, and articles to connect audiences with meaningful, faith-based stories.


Featured image: Adrian Dure, Hope Media Europe producer and coordinator of network projects, with Aguska Mnich, professional football freestyler, six-times World Champion and Guinness World Record holder and featured in ‘My Greatest Purpose’ movie series.

[Photos: Tor Tjeransen / Adventist Media Exchange (CC BY 4.0)].

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