The story of how this guide came about is a beautiful illustration of how cooperation strengthens the Church. During GAiN Europe 2022<\/a>, an annual conference designed to help Adventist communicators connect and work together, Emanuel Ban and Marianne Penner, Communication directors for the North and South France Conferences respectively,\u00a0shared with colleagues the French version of the guide. Penner and Ban, inspired by the NAD Communication Guide, produced an updated version to support the work of Adventist communicators in their area. In turn, SEC Communication director, Dr Sorin Petrof, inspired by Penner and Ban\u2019s presentation at GAiN, contextualised and translated the guide back to English with the support of the TED leadership.<\/p>\n \u201cIt has been a very long time since such an excellent Communications and Media Guide was produced at any level of church life\u201d, enthused David Neal, TED Communication & Media director. \u201cAnd I cannot express enough gratitude\u201d, he continued, \u201cfor this clear example of what happens when we work together in a common cause, sharing a resource which with some minor adaptation will support the local church Communication leaders across the TED, in some cases as never before.\u201d<\/p>\n Communication and Media Day<\/strong><\/p>\n The new Communication and Media Guide<\/em> was introduced during a training session<\/a> organised by the SEC, at Stanborough Park Church, England, on Sunday 22 January. Three workshops were presented during the session, which catered for nearly one hundred SEC communication leaders with Penner discussing the importance of using feedback to connect.<\/p>\n “Feedback is nourishment in return, unlike unsolicited advice, it helps people grow,\u201d Penner shared during her presentation. \u201cFeedback which is not sincere will damage everybody\u2026 We need to be honest even about our intentions because what we are really feeling down inside often leaks through,\u201d Penner said, highlighting how giving and receiving feedback demands emotional integrity and vulnerability.<\/p>\n Mrs Paula Carrillo, British Union Conference (BUC) IT Manager, discussed the importance of building and maintaining the church\u2019s website. During her presentation, Carrillo familiarised attendees with NetAdventist<\/em>, a content management software suite which provides the global church with a common communication platform. \u201cIt is very straight forward [to use], but we are happy to help with any question,\u201d she said taking time to demonstrate how use the software.<\/p>\n Darell Philip, academic mentor and freelance writer, concluded the presentations with an interactive workshop on writing for local media outlets. Philip inspired the audience not only with practical tools and advice, but also with his personal experience on overcoming obstacles to become a writer. \u201cIf you\u00a0 want to change the world,\u201d said Philip, \u201cpick up your pen and write.\u201d<\/p>\n![\"\"](\"https:\/\/ted.adventist.org\/news\/wp-content\/uploads\/2023\/01\/image-3.jpg\")
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